| The Game, It’s Players and The Playing FieldThe Real Payers: What They Make and Who’s Really Paying Them
· What are the specific roles of people who call themselves: A&R, managers, producers, lawyers, recording engineers, songwriters and artists and how such careers evolve.
· The specific roles and real agendas of the various industry support companies like: the RIAA, ASCAP, BMI, SESAC, The AFofM, and Harry Fox.
Going Global – The Big Picture When you Sign who Really Owns You
· Understanding Major Label and Indi Distribution
· Who actually owns your label and how do you fit into their master plan
· Understanding the difference between signing with a production company verses record companies, distributors and publishers.
· The different types of deals that exist between the artist and producer.
The Myths Of Copyright Protection or “Hey, They Stole My Song”
· What a Copyright Really Means
· How songwriters make money.
· How the law treats odd situations like, who is the writer of the melody in a rap record.
· How songs get stolen and how the law protects thieves.
· How artists who write their own material fair as opposed to artists who perform cover material.
The Major Label Deal From The Artist’s Point of View
· How producer’s hide money in their budgets
· Recoupable Financing
· The Big Deal Real Deal numbers
· Cross-Collateralization: accounting scams where the label skims your money.
· Selling your songs to publishers and how they pay.
· Marketing Success & A&R
· The Deal Memo – what A label promises verses what they deliver
· How Retail Sales Really Works
· How Records are supposed to get to the store and why they often don’t. |
